Fractional CMO + Marketing Operations Leader — Selina Eizik

Senior marketing leadership, without the full-time overhead.

I work with a small number of mid-sized companies, real estate teams, brokerages, and growth-stage brands as an embedded senior marketing leader — not as an outside agency. Company email, internal meetings, leading strategy, managing your marketing people, and making sure the right work actually gets done.

You get the strategic power of a high-level marketing department — a CMO, a marketing director, and execution support — in a flexible fractional model.

What

Access to me as your Chief Marketing Officer, plus operational support from my team for execution, automation, campaign setup, and follow-through. Strategy and implementation under one roof.

  • Digital marketing strategy
  • SEO
  • AEO / GEO
  • Google optimization
  • Paid social
  • Organic social
  • YouTube
  • Content strategy
  • Marketing automation
  • Growth strategy
  • Campaign planning
  • Marketing operations
  • Team leadership
  • AI in marketing & ops

AI-native marketing operations

My most recent work focuses on using AI to advance marketing operations — building better systems and processes so your marketing scales to the next level. I help teams understand how, when, and where to use AI in their marketing — and just as importantly, where not to. Combined with 25+ years of digital marketing leadership and experience with Fortune 1000 brands, the result is a marketing function that's modern, organized, and built to grow.

How

I operate as part of your team — not like an outside vendor. Embedded, accountable, and focused on outcomes.

  • Build and refine your marketing strategy
  • Translate strategy into a clear marketing plan
  • Lead or support your existing marketing team
  • Create accountability and structure
  • Prioritize what needs to happen first
  • Build systems and automations
  • Manage campaigns end-to-end
  • Improve your digital presence
  • Execute initiatives through my support team when needed
  • Keep marketing moving — without you hiring a full department

Who

  • Mid-sized companies & growth-stage brands — You need senior marketing leadership but aren't ready for a full-time CMO.
  • Real estate teams & brokerages — You have marketing people in place but lack senior leadership and structure.
  • Founders without a full team — You need both leadership and execution support without making four hires.

Engagement & Investment

$6,600 / month, starting at 1 day per week. Scale up in full-day increments. Limited to ~5 clients. Open-ended engagement.

Reference: full-time CMO ~$300K/yr + Marketing Director ~$100K/yr ≈ $400K/yr combined value. Fractional pricing reflects a proportional share of that.